Well the SEO did come to our Store, yesterday.
What really happened? What a missed Opportunity.
Is the SEO of your company a leader?
It's a big deal when an SEO comes to any place - they are supposed to be the leader of the company.
What wasted time and resources! ( There were 5-6 other people with him - but they were all huddled around each other. - what a statement. )
I work at well known and BIG Store at least in the USA, if not one of the biggest stores in the world -
So when an SEO does a surprise visit and even the store manager did not know of this coming visit - that's ok, but what of the visit - what good did it do?
They complimented us on the produce and meat departments ( Ok great ).
What would you do as a SEO?
Well, I would have at least - upped the Corporate culture - I would start putting value into the employees - our turn over is really high - 500 employees are hired and quit every year like clock work. Over 11,000 just in our store in 22 years!
Things are not getting better - more micro management.
Moral is low, wages and benefits are low.
Theft is high 2.2 Million just in our store.
Now I'm sure, I only see a small part of what goes on, in the store, but what would you do, If you were - a visiting SEO?
I would at least had a short meeting with some of the employees, at least 10 minutes or so, talked about where the company is going and how it not only will improve and get better, ( show and tell us how we can help in that area ) at least paint a picture of where you are going.
In fact - the short sited and greed, of the company is showing more and more.
We are not alone - way too many companies are doing this - between legal battles and other problems - it just seems like - the employees are the least of what makes a company run any more -
I know a few companies that have great corporate culture - but not ours -
to me its a show of what is missing more than what is there.
Is it time to look else where - I think so - will I find a better company to work with and for - I'm not sure - but if I don't try - I'll never know -
God help us to be better as SEOs and as employees - life short and working for a company that does not value you - is not only wasteful - often it is short of abusive.
To those companies that are worth while to work for I solute you.
May we find a better way to appreciate all we can do together.
I have enough battles to fight - I don't need to fight - the company I work for!
Roger Lee Martin - April 28-2016
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